I was tweeting last night when I saw a re-tweet of a PublicityAsia original. It was rule number 9.
It was enough for me to know that the rest of the "PR" commandments are worth being re-shared (since it was obviously shared already in twitter). So I searched for the rest of the decrees (10 in total) and picked it out from the cosmic catalogue of the "PR" universe.
So here it is, few choice words from PublicityAsia.
PR is such an interesting field but there are a few golden rules to follow to survive the game...
RULE 1: Whatever you do, NEVER social climb - or at least try not to. Build your own.
RULE 2: Avoid name dropping at all cost. Any name you say can and will be used against you.
RULE 3: Friendships may come and go, but mutually beneficial relationships always lasts.
RULE 4: Being hated is part of the game, so defy all emotions and concentrate at the end prize
RULE 5: The law of IMPERMANENCE. Nothing last forever - so learn how to evolve overtime. Re-create yourself every now and then.
RULE 6: A FAT PR guested on TV and was talking about IMAGE and PROJECTION. So rule no. 6 is always look at your own mirror FIRST.
RULE 7: You Know They Love You When They HATE You - trust me. Otherwise, they won't waste their time - like I do.
RULE 8: FAME should be the 8th deadliest sin - do not chase it. The more famous you become the more INFAMOUS you'll end up to be.
RULE 9: DO NOT be afraid to burn bridges because if the OFFER is good then you can afford to rebuild anytime.
RULE 10: Be an ORIGINAL - and this is the most important rule of all.
Thanks for lending us your wisdom. Goddess Joyce A Ramirez. International Publicist. Frequent Flyer. Solitary Traveler, Dictator of Taste.
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